Level up your lashes: A guide to tubing mascara

Are you ready to take your lashes to the next level? Meet tubing mascara. Simply swipe it on, and enjoy instantly larger-than-life lashes. Luckily, Clinique has two different types of tubing mascara to choose from: Lash Power Mascara Long-Wearing Formula and High Impact Zero Gravity Mascara. Read on to learn all about them and get more details on the ultimate guide to tubing mascara.

What is tubing mascara?

If you've never heard of tubing mascara before, you've come to the right place.

Tubing mascara is a unique and innovative category of makeup. Unlike regular mascara, which consists mainly of pigment that coats your lashes, tubing mascara uses polymers to make your lashes look super dimensional as well as longer, thicker, and they tend to be resistant to smudging.

How does tubing mascara work?

Tubing mascara works entirely differently than what you may be used to.

The power of polymers. Tubing mascara uses polymers to create a tube that wraps around each eyelash. Tubing mascara makes lashes look longer, more defined, and more voluminous

That all-day wear. Tubing mascara is also well-loved because it stays in place and tends to be long-lasting—so you can wear it all day long and into those long nights when you want to look extra glam.

Remove with warm water. Another reason why people are raving about tubing mascara? Instead of using a traditional makeup remover, all you need is a little bit of water. Simply use your fingertips to apply warm water and gently press—all those gorgeous lash tubes will wash away.

How do I choose the right tubing mascara for me?

Lash Power Mascara Long-Wearing Formula, High Impact Zero Gravity Mascara

One of the best parts about tubing mascara is that it works for almost everyone. But choosing the right one just depends on your own needs and what's most important to you when it comes down to getting beautiful lashes.

Looking for long lashes

If you're looking for buildable volume and lots of length, choose Lash Power Mascara Long-Wearing Formula. It's our lash-lengthening mascara with 24-hour staying power that resists flaking and smudging. And like many of our products, it's ophthalmologist tested, safe for sensitive eyes and contact lens wearers, allergy tested, and 100% fragrance-free.

This smudge-proof mascara stays put and lasts through sweat, humidity, and tears. One of the most unique features of this product is the brush. It's uniquely detailed and reaches even the babiest of lashes to beautifully help lengthen them from root to tip. And of course, you just need water to remove it.

Searching for mega volume

Want major lift and curl with big editorial impact? Then High Impact Zero Gravity Mascara might be for you. Our super-powered tubing mascara helps instantly lift and curl lashes by 50%*—and keeps them lifted for 24 hours. A next-level lift for lashes in one simple step. No curler required. Its weightless gel formula designed with flexible polymers keeps lashes feeling featherlight—and always amped up—for an all-day upturned lash look that helps eyes appear bigger, bolder, and brighter.

The unique curved brush helps lift and set lashes, while the inner curve scoops up every lash, and the outer curve helps to set and hold the lift in place. This mascara is ready for you to take on all your everyday activities. It resists rain, sweat, humidity, and tears, yet rinses off easily with warm water thanks to our poly-thermal technology.

How do I use tubing mascara?

All About Eyes Brightening Serum Concentrate, All About Eyes Rich Eye Cream

Using tubing mascara is simple. For the most part, you can apply it just like you would any other mascara.

Prep your lashes. The delicate eye area is the first part of your face to show signs of aging, so you'll want to prep it with skincare to make sure it's ready for your new gorgeous lashes. As the last step of your morning skincare routine, apply All About Eyes Brightening Serum Concentrate the perfect product for bright eyes. It helps instantly brighten the appearance of the undereye area for more wide-awake-looking eyes, helps reduce the appearance of dark circles over time, and helps smooth the look and feel of skin. Like a spa day in a bottle, massaging the eye area with the applicator helps reduce the look of puffiness while the metal tip feels cool on your skin.

Coat your lashes. Apply carefully from root to tip; you can layer to your liking.

Define your eyes. Start at lash roots, wiggling brush to lash tips if using Lash Power Mascara Long-Wearing Formula. Repeat to build. For lower lashes, hold wand vertically. For High Impact Zero Gravity Mascara, start at lash roots, wiggling the inner curve of the brush to lash tips. Repeat to build. For optimal effect, briefly press and hold the outer curve of the brush against lashes to set the lift and curl.

Take it all off. To remove tubing mascara, use your fingertips to splash warm water (bath temperature is ideal) on lashes several times and press gently. Or, you can always wet a cotton pad with warm water, press to eye, then wipe away.

Stay hydrated. Make sure to keep your eye area hydrated and moisturized so you can continue wearing your standout lashes. In the evening, apply All About Eyes Rich Eye Cream with Hyaluronic Acid, a nourishing undereye cream that helps diminish the look of puffiness and dark circles over time as it soothes with hydration. It offers a boost of rich moisture plus the benefits of an eye cream for puffiness. Eyes instantly feel soothed with hydration and look brighter and refreshed.

Now that you know all about tubing mascara, getting epic lashes in an instant is easier than ever. What are you waiting for? Go show them off.