Tucked away along the southern Adriatic coast of Italy, Polignano a Mare is where the clear blue sky meets the sparkling blue sea—a true #BlueOasis. It’s also where Red Bull hosts their annual cliff diving competition over one weekend filled with adrenaline-pumping acrobatic feats and hundreds of high energy spectators. What better place to test drive the newest Clinique for Men hydrators, which keep skin hydrated through even the most extreme conditions.
Before stepping out on the diving platform 27 meters above the sea, Alessandro de Rose, the 2017 winner of the Red Bull Cliff Diving World Series, hydrates and preps his skin with Clinique for Men Maximum Hydrator.
Whether diving into the sea, or watching from the shore, it’s key to keep skin protected from the dehydrating effects of saltwater and sun. Clinique for Men Maximum Hydrator 72-Hour Auto-Replenishing Hydrator is a lightweight, oil-free gel that feels immediately cooling and sinks in quickly to replenish lost moisture, while also helping skin stay hydrated for 72 hours—even after you wash your face (or dive into the sea again).
For eyes, Clinique For Men Maximum Hydrator Eye 96-Hour Hydro-Filler Concentrate is an ultralight water-gel that instantly tightens, brightens and refreshes eyes.
Milan-based content creators Luca Vezil and Marcos Comparin stopped by to check out the scene and try the new hydrators. “The Maximum Hydrator is my new must-have for all day hydration,” says Luca. “I love the Maximum Hydrator for eyes because it instantly refreshes and quenches my dehydrated skin during these sunny days,” says Marco.
Refreshed, we leave Polignano a Mare. Addio!
Words: Joelle Wellington | Photos: Olaf Pignataro